US Markets | Feb 20, 2024
Walmart to buy TV maker Vizio for $2.3 billion in move to grow its ad business
Walmart’s recent announcement to purchase TV manufacturer Vizio for $2.3 billion, or $11.50 per share in cash, marks a strategic move for the retail giant, aimed at bolstering its lucrative advertising business. The acquisition, disclosed alongside Walmart’s fourth-quarter earnings report, reflects the company’s desire to leverage Vizio’s SmartCast Operating System to enhance its ad revenues.… Continue reading Walmart to buy TV maker Vizio for $2.3 billion in move to grow its ad business