Patients are lining up for $2,500 full-body MRI scans that can detect cancer early

Biotech
Friday, November 10th, 2023 5:59 pm EDT

Key Points

  • Early Cancer Detection Success: The article highlights the story of Dr. Julianne Santarosa, a spinal access surgeon, whose early-stage cancer was detected through a full-body MRI scan provided by Prenuvo. Despite having no noticeable symptoms, the scan identified a cancerous nodule in her lungs, prompting timely treatment. This success story has contributed to a surge in demand for Prenuvo’s services, prompting the company to announce plans for 11 additional locations, including international expansion.
  • High-Profile Backing and Financials: Prenuvo, a Silicon Valley-based company, gained attention and financial backing from notable figures such as Kim Kardashian, Cindy Crawford, Eric Schmidt, Anne Wojcicki, and Tony Fadell. The company raised $70 million in a funding round led by Felicis Ventures. Prenuvo CEO Andrew Lacy aims to help customers understand their health by utilizing the company’s technology, which can identify over 500 conditions. However, the article notes that the scans are not covered by insurance, requiring patients to pay out of pocket, with prices ranging from $1,000 to $2,500.
  • Challenges and Future Plans: Prenuvo faces challenges related to the cost of its services, limited insurance coverage, and the need for radiologists. The company is actively working to bring down prices through scaling and exploring partnerships with companies offering the scans as employee benefits. It is also considering ways to leverage artificial intelligence and reduce scan durations to further lower costs. The article highlights the importance of radiologists in Prenuvo’s business and mentions the potential shortage of radiologists in the U.S. by 2034. Medical experts caution that while full-body MRI scans can be valuable, they won’t replace targeted screenings like colonoscopies and mammograms. Prenuvo is portrayed as still in its early days, with ongoing efforts to enhance its services and address challenges in the evolving landscape of medical imaging.

The article discusses the rising popularity of Prenuvo, a Silicon Valley-based company that offers full-body MRI scans to help identify various medical conditions, including cancer, multiple sclerosis, and brain aneurysms. The company, backed by investors like Kim Kardashian, Google ex-Chairman Eric Schmidt, and others, raised $70 million in a funding round last year.

Patients, including celebrities like Kim Kardashian, have praised Prenuvo for its potentially life-saving capabilities. The company’s custom MRI machines can scan the entire body in about an hour, providing detailed images that are reviewed by licensed radiologists. Prenuvo aims to help individuals understand their health by detecting over 500 conditions.

However, the service comes at a cost, with prices ranging from $1,000 to $2,500, and it is not covered by insurance. Despite the high price, demand for Prenuvo’s scans has surged in the past year, leading the company to announce plans to open 11 more locations by 2024, including international locations in London and Sydney.

The article notes that Prenuvo faces challenges related to cost, limited insurance coverage, and the need for radiologists. The company is working to bring down prices through scaling and exploring partnerships with companies offering the scans as employee perks. Prenuvo is also looking at leveraging artificial intelligence to reduce costs and scan durations.

While Prenuvo’s scans have been praised for early detection of conditions, medical experts caution that full-body MRI scans have limitations and are not meant to replace targeted screenings like colonoscopies and mammograms. Some limitations include challenges in identifying lesions in certain areas and the need for different techniques for various body parts.

Prenuvo’s CEO, Andrew Lacy, envisions the company playing a role in informing insurance companies about the value of its scans over time. The article concludes by highlighting Prenuvo’s focus on providing peace of mind and a relaxing experience for patients during the scanning process.

For the full original article on CNBC, please click here: https://www.cnbc.com/2023/11/10/prenuvo-offers-2500-full-body-mri-scans-that-can-detect-cancer-early.html